Digital Skills Club Impact Review – Feb 2022

DIGITAL SKILLS CLUB IMPACT REVIEW - FEB 2022

Since 26 October 2021 we have delivered 6 Digital Skills Club sessions taking place every other Tuesday evening.

Our sessions run for 90 mins on Zoom, providing members with a safe space to discuss their digital experiences, challenges and aspirations.

Digital Skills Club Members

90% of our active members are Women and 10% Men all from Black African and Caribbean backgrounds.

Members come from a range of sectors including:

  • Software Engineering
  • Art & Creativity
  • Beauty Therapy
  • Holiday Rentals

Some are fully fledged business owners whilst others are venturing in, following retirement, redundancy or as a sideline to their main jobs.

Themes and activities
Using a variety of digital tools we have introduced and facilitated activities covering themes such as:

  • Digital marketing
  • Online brainstorming
  • Vision boarding
  • Content writing tips
  • Brand clarification

Our activities have included:

  • Reviewing each others social platforms and websites
  • Q&A technical sessions
  • Creating digital vision boards

Areas of interest and moving forward

From one of the first sessions we delivered, the following list highlights key areas members are interested in and will form the focus of some of our sessions moving forward:

Digital systems to use

  • Mailchimp
  • Social media
  • Instagram
  • Instagram reels
  • Instagram business
  • Canva
  • Websites
  • Google workspace – (icloud question from jamboard)
  • Algorithms
  • Twitter
  • Adobe

Digital processes to implement

  • Attracting customers to websites
  • Creating and managing Mailchimp lists

Outcomes to date

New member website
1 of our members is being supported on moving their website from a hosted website platform (Wix) to a self hosted platform (WordPress) where they are able to take more control and most importantly reduce their cost of running their website.

Improving online presence
Having assisted another member in getting clarity on how to present themselves online, from identifying the right name to use and the right content to share, the next step will be to support them on generating and sharing the content using the digital tools they are most comfortable with.

Find out more and join us 

If any of the above resonates with you and you would like to get support on how to use digital tools and systems to move your work forward, find out more about joining the club – it is still FREE so don’t delay, join us now!t

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